Recently, Sogou search has launched the "Authorization of the top three doctors" function. The so-called top three (third-grade A) hospitals are the highest-ranking hospitals in the Mainland that implement the "three-level six-class" classification of hospitals, bringing together well-known medical experts from various specialties. At present, the top three experts in the treatment of patients are also because of the more assured and trustworthy doctors with rich clinical experience. Now, based on Sogou's search for the "authority interpretation of the top three doctors" function, users can directly obtain the authoritative and professional interpretation content provided by well-known experts from all over the country by searching for the disease and symptom related keywords through Sogou search, covering audio, video, articles, Questions and answers and other forms. In the vast number of search results, the most professional and authoritative content is "prioritized", and the risk of medical "fake" information is minimized.
Since 2018, Sogou Medical Search has not only upgraded its own products, but also promoted the purification of the medical search environment to some extent. According to Sogou’s third-quarter earnings report for 2018, 65% of search results in Sogou search medical queries were authoritative medical content, and medical queries in mobile search increased by 36% from a year ago. Wang Xiaochuan, CEO of Sogou Company, has repeatedly said that Sogou has a more ambitious layout in medical care. But before the more ambitious layout, we must first lay the foundation. Wang Xiaochuan also talked about why he did medical search. "To make real and authoritative medical information at your fingertips, you can really help users." This is the original intention of Sogou in the field of medical search. Changing your own Sogou search may become a new force to promote the authoritative construction of health care content across the network. (Transferred from: China Daily News)